What Do Bears Have To Do With Toilet Paper?

A few weeks ago, Procter & Gamble celebrated National Toilet Paper Day at an event featuring its Charmin brand mascot, Leonard the Bear. When did bears get to be associated with bathroom hygiene?

Over the last few decades. The preponderance of bears on toilet-paper packaging—along with angels, babies, and puppies—derives from the dominance of the major players in the bath-tissue industry. Procter & Gamble, Georgia-Pacific and Kimberly-Clark together control about two-thirds of the market, and their brand icons—the Charmin bear, the Angel Soft baby, and the Cottonelle puppy—showed up in the United States over a 15-year span beginning in the late-1980s.

The first commercial brands of toilet paper emerged 100 years earlier, at a time when the product was rarely associated with specific images. In the 1880s, most were sold as "medicated paper" for treating hemorrhoids or other health problems, and decorated with wordy display copy reminiscent of the labels on Dr. Bronner's Magic Soap.

The Scott Paper Company became the first to offer toilet paper on a roll in the 1890s, and its products were marketed under private labels that each had their own advertising scheme. Many used words and pictures to connote luxury, as in The Waldorf and The Statler, two brands named after fancy hotels. Some showed images of ladies in ball gowns or gentlemen riding in horse-drawn carriages.

By the 1920s, the Scott Company had created its own genteel paper-products spokesman named Mr. Thirsty Fibre. Created in the mold of dapper brand icons such as Mr. Peanut and Rich Uncle Penny Bags (or Mr. Monopoly, as he's now known), Mr. Thirsty Fibre resembled a fuzzy, angry Abraham Lincoln—a gaunt man in a top hat and tails, brandishing his fists at moisture.

A few other manly toilet-paper icons populated the early years of the product, like the grizzled seafarer from packages of Life Guard, but the industry soon adopted a more lady-like approach. The Charmin brand got its start in 1928 with a woman's cameo silhouette on the package—a "charming logo" that connoted femininity and elegance. (Virile cleaning-product icons like Mr. Clean and the Brawny Lumberjack wouldn't show up for another few decades.)

In 1953, Charmin further softened its image by placing a baby alongside the woman. In 1956, the Charmin Lady was bounced altogether, leaving the baby to fend for itself as the brand icon. (She lives on overseas: A modern version of the cameo silhouette now decorates Soft n' Pretty toilet paper in Trinidad and Tobago.)

Natural Hemorrhoid Treatment Techniques To Lose The Pain Now!

Are you looking for relief from discomfort caused by hemorrhoids? Or you are looking

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People who are suffering from hemorrhoids all agree that it is reasonably

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Creams and ointments.

This technique is ideal for people that leave an active way of life. If you're always

on the go and are too busy to use other remedies, then you might wish to think about

using an alternative haemorrhoid treatment, like creams and ointments. Walking

produces friction and that also leads to irritation on your swelling. Bear in mind

that movement has a tendency to cause the swelling to become worse when it is rubbed.

With lubricant you'll be able to make friction with less impact. There are some

special creams on the market, after using then effect will be calming and cooling the

place and that will reduce the discomfort.

Cold and Warm packs also can be quite useful.

That's right, hot and cold packs are effective haemorrhoid treatment methods to help

reduce the pain and swelling. Apply pack 3 times a day for 10-15 mins. That probably

will have great effect on affected areas. An alternative choice available is sitz

bath, if you do not need to apply a hot pack then this is very good substitute. Sitz

bath is sort of effective if you're suffering from internal hemorrhoids. This process

involve sitting on a pan or tub of warm water, to help relax the muscles and veins on

your underside.

Haemorrhoid Treatment doesn't need to be pricey. Check out natural hemorrhoid cure

for a cost-effective approach to dumping the pain while slowly treating the

difficulty.

The combination of using a Natural piles treatment (Healing hemorrhoids) and

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